Effects of Project Management Adoption as Enabler for Successful Financial Technology Performance: A Case of Mobile Banking Application in Kenya

Abstract

The study seeks to establish how project management approaches, namely Agile and PRINCE2, affect the development and implementation of mobile banking apps in Kenya. The implementation issues investigated in the study include those relating to efficiency, security and customer satisfaction of mobiles banking projects. The methodology incorporated a mixed method approach in which secondary data analysis and qualitative interviewing of stakeholders in the management of mobile banking projects were amalgamated. The results indicate that Agile, as well as PRINCE2, influences the success of mobile banking applications positively, and their success depends on the project scope and framework. Agile works well in small-scale projects that are dynamic in nature whereas PRINCE2 is best in large and complex projects. The study stresses the key learning points to consider optimizing the project management in the FinTech industry, which has become relevant to enhancing the mobile banking service. The paper also suggests future research on the flexibility of these management methods in other various situations around the world where leadership and team performance are fundamentally essential in making a project succeed. Theoretical contributions involve the enhanced comprehending of the way the project management techniques can be customized to suit particular types of projects which would provide guidance to practitioners and researchers in the field.